Is PR Tactics for you?

PR Tactics is all about putting you in control. Guiding and supporting you in developing the skills to confidently step out and do your own PR.

For a long time, PR’s been the domain of large organisations with big budgets and over the years I’ve come to realise what a huge chasm exists between those that understand the power of public relations—and those that don’t.

Yet, I firmly believe, they’re skills that anyone can learn and use themselves. Whether it’s dealing with the fast-pace of prime-time TV, managing live radio interviews, having stories placed in newspapers or specialist magazines, the basics remain the same. And budget shouldn’t be a hindrance.

This is exactly why I’ve started PR Tactics – to provide you with the nuts, bolts and framework, to confidently take your first steps in PR. I want to help empower small businesses, soloists, entrepreneurs, start-ups, in fact anyone who’s keen to roll-up their sleeves, to do their own public relations.

PR Tactics is a distillation of years of knowledge and industry insight, providing you with an easy-to-follow process, that helps build your skills so you can run your own PR program.

How does it work?

The Essentials Toolkit contains everything needed for launching a new business or service or reinvigorating an existing one.

  • Online and self-paced, it includes:
  • 20 video tutorials
  • Worksheets
  • Templates
  • Management tools
  • Methodical process to builds skills
  • Access to private Facebook community for regular, live Q&A
  • Option: Working independently or 1:1 personal support

The Builder Toolkit is coming soon.

Giving Back

We know how empowering it is to turn an idea into a business. By assisting you, we can collectively support other entrepreneurs, who mightn’t otherwise have the opportunity, to grow their own business. This is why we give 2% of sales to Kiva to provide small loans that can help people build a better future for themselves and their families.

PR Tactics supports Kiva

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